The World Travel & Tourism Council (WTTC) approached Mummu to create a 2D motion graphics animation to coincide with their annual Tourism for Tomorrow Awards.
The animation acted as a call to action for people within the sector to apply to the awards while simultaneously raising awareness of how sustainable tourism has made a positive contribution to communities and ecosystems around the world.
Mummu decided to use the square WTTC logo as a transitional device and core concept to the film; metaphorically putting a spotlight on the best practices of individuals and organisations within the sustainable travel & tourism industry.
Created & Produced by Mummu
Creative & Animation Director – Karl Hammond
Exec Producer – Sam Atkin
Creative Producer – Lucy Evans
Illustrator – Adrien Kulig
Animator – Lee Cooper
Sound Design – Marian Mentrup